Wednesday, August 26, 2020

Free Narrative Essays - Transcendentalism :: Example Personal Narratives

Introspective philosophy   An entire month of being decent. From the beginning, I didn't think it was even humanly conceivable. In spite of the fact that I generally attempt my hardest to be wonderful, I'm mockingly clever naturally. This undertaking, regardless of how moving and inspiring it could be, would unequivocally be no stroll in the recreation center. By the by, I chose to continue on. Regardless of whether I wound up being a finished Transcendental disappointment, possibly I'd in any case pick up something en route.   On the primary day, I went for around twenty minutes before breaking a joke at my closest companion. It wasn't anything strange for me, however I really halted and considered the potential results of my activities. Forward leap! I went for an additional twenty minutes, in all probability, before making a type of rude remark, however. Uh oh.   In the long stretch of Transcendentalism, I kept a diary. I made an Introspective philosophy truth sheet and thumbtacked it to my divider. I might not have attempted my hardest consistently, however I made a genuine endeavor. Generally speaking, in an entire month, I might not have been totally effective in getting Transcendental. Contingent upon whom you ask, I might not have even gained a lot of ground in getting even remotely Transcendental. As I would like to think, however, I think it worked.   Why? you inquire. Since, over the span of this venture, I took in a great deal about myself, my companions, and the manner in which activities influence everybody around me. Through this undertaking, I understood the significance of tolerating others for what their identity is, of relinquishing outrage, of confiding in your own choices, and of stepping up to the plate and completely change you. Actually, there was just a single principle of Transcendentalism - resisting destiny by driving destiny as opposed to being driven by it - that I made some hard memories accepting, I think I increased a superior comprehension of why that contemplation is so significant throughout everyday life.   I question that I was anything else than 50% fruitful in getting genuinely Transcendental, however a change for the positive is an improvement from previously. I've perceived the significance in the little gifts throughout everyday life. Having a caring family, a rooftop over my head, and living in a general steady condition are things that I would not really have set aside the effort to acknowledge and be appreciative for previously.

Saturday, August 22, 2020

Developing People and High Performance Organizations †Free Samples

Question: Examine about the Developing People and High Performance Organizations. Answer: Presentation The Human Resources branch of any organization copies the points and goals of the organization, and consequently, it is basic for the organization to take care of the advancement of the Human Resources and its information for getting wanted achievement (Knowles et al., 2014). The achievement can be accomplished by just including the HR group in the administration and arranging action, which is gotten from the speculations like conduct hypothesis, learning hypothesis, aptitudes and ability covered up in the workers, and substantially more. Almost all the organizations and the related supervisors should know the significance of HR and ought to likewise concentrate on the learning of the HR office and train them for giving out most extreme returns (Kasworm et al., 2010). HR office and it the board abilities have stayed in discusses where different organizations attempt to comprehend the mind boggling circumstances of the human asset the board. Alongside knowing the administration complexities, they additionally have made inquires about, carried on investigation, and are chipping away at hypotheses to manage the issues (Werner and DeSimone, 2011). To comprehend the intricacy of the human asset office with a reasonable view, one should know unmistakably what the HR are appropriately. In a nutshell, HR incorporate people working in the association that gives a significant commitment in the administration framework to achieve the objectives (Brattonand Gold, 2015). It is demonstrated that if the workers perform well on the real convention, oversee and perform alongside it, the association is unquestionably going to prevail with regards to accomplishing its objectives. Advantages of The Human Resource Development At the point when legitimate preparing and learning is given to the representatives of any organization, the presentation of the workers and the yield likewise gives wondrous outcomes. This additionally helps the association in offering awards to the specialist for the inspiration, difficult work, and devotion he has given to the association (Werner, 2014). Another approach to perceive the presentation of the representative is through the exhibition evaluation framework that helps in knowing the proficiency of the specialist to remunerate him as needs be (Lim et al., 2013). On the off chance that the organization doesnt focus on the exhibition of the representative and the zones where they need, it would not have the option to accomplish wanted outcomes too. Henceforth, it is important to keep a consistent watch on the aptitudes of the representatives alongside their devotion and inspiration with the goal that fundamental arrangements and preparing projects can be set for their improvement. Execution the executives has become very urgent nowadays, and subsequently, it is significant for the organizations to take care of the presentation of the workers. The HR supervisors need to keep a watch on the representatives execution to give them fulfilling rewards, as this would to the creation of the organization. Subsequently, furnishing them with reward or rewards is an approach to get progressively out of the representatives. It has been demonstrated through different inquires about that with the assistance of execution examinations, the organizations have developed and created as it were. Notwithstanding, the examination has likewise prompted some severe guidelines on the organization for the representatives, however it has additionally been productive for the advancement of the organization. Consequently, the HR the executives and improvement not just incorporates the structure of the abilities of the workers yet in addition helps in its turn of events, instruction and adapting as well (Watkins and Marsick, 2014). At the point when the organization puts resources into the preparation of any representatives through preparing projects, improvement, and learning, it works in the advancement of the organization, as it creates fruitful abilities in the worker to expand creation. One of thekey territories for advancement of representatives is group learning. Group qualities and assorted variety Thought group is a typical word utilized by all the gatherings made for any reason, nonetheless, gathering and group are not similar personalities. The group comprises of at least two individuals attempting to accomplish a similar objective under similar conditions (Manuti et al., 2015). A group for the most part report to one regular individual can be an administrator. Effective culmination of the assignment is relying on execution level and the commitment of colleagues. The collaboration level of the group relies on the reliance of each other. Significance of group Each representative of the association some way or another relies on another worker to cooperate. No worker can work alone to accomplish wanted objectives. He needs to take the help of his colleague to finish a task (Knowles et al., 2014). It has been seen commonly group yield being more productive than the individual representative. Representatives with explicit intrigue and specialization can cooperate on a typical stage and structure a decent group. Group building is a basic component of association to assemble holding among workers and show signs of improvement results. Associations need results: To produce income organization needs to accomplish targets. To finish the objective one needs to get the away from of the issue and needs to discover an answer for the equivalent. Nobody can exclusively, take choices. Be that as it may, a great group can prompt a superior arrangement of any issue (Brattonand Gold, 2015). Set aside less effort to finish the errand: An individual unquestionably needs more opportunity to finish the distributed work. Yet, on the off chance that representatives cooperate, at that point the errand can be isolated into a subsection. Sharing of duty can likewise diminish work weight and weight. By allocating fill in according to the specialization of an individual can likewise produce yield a lot quicker and effective (Lim et al., 2013). Work never endures: By working with the group if there should arise an occurrence of a crisis colleague can offer charge to another part. This will never hamper the work. On account of nonattendance of any part, other colleagues can finish the work effectively (Christopher, 2012). Constructed solid rivalry among representatives: Competition among representatives is an incredible factor to spur them to work. Working in a group can fabricate solid rivalry among representatives to perform superior to the next colleagues (Kasworm et al., 2010). Colleagues can pick up from one another: Everybody has various characteristics. One can generally pick up something from the other. Being in the group can assist a person with getting great characteristics and properties of other colleagues. This likewise improves people character and friends honesty. Attributes of Team The group consistently has a reasonable objective, which has been conveyed to all. All must comprehend it appropriately (Werner, 2014). The individuals from the group ought to hear each out other and talk about things to get an appropriate arrangement. Choices are fundamentally reliant upon sensible yield and not most of thoughts. Group achievement depends on the colleagues and their endeavors. Colleagues should give their 100 % to accomplish the objective (Manuti et al., 2015). Access to devices, specialists and hardware assumes a significant job here. Quality is the best device to the accomplishment of the association. Inspiration can support the confidence of colleagues. Thankfulness and grants can do the needful (Yeo and Marquardt, 2015). Correspondence between colleague is the stepping stool to finish extends effectively Common trust and regard of colleague can be a positive sight toward the group. A colleague ought to tune in and see one another, view to arriving at an answer. Outer help is likewise considered an imperative guide to the achievement of the group (Guest, 2010). Errand Interdependency Errand interdependency sets off the predetermined convention to guarantee how insights, information, and significant data will be shared between various colleagues to achieve the shared objectives. There are three kinds of assignment relationship in any hierarchical structure (Christopher, 2012): Pooled Interdependency: In pooled reliance, all divisions of the association work freely. Offices may not legitimately collaborate and rely upon one another. Every division contributes its own worth/proportions to finish the undertaking. Anyway various units perform totally separate capacities (Sparrow et al., 2016). Consecutive Interdependency: Sequential reliance is chipping away at yield as info system. As one office yield will be the contribution from different divisions. Various divisions cooperate in consecutive structure to finish the errand. Maybe the creation procedure of any material can be the model for this (Wilton, 2016). Equal Interdependency: In an equal relationship, the office needs to make profoundly availability between them. As this is to and fro process. Work ordinarily goes between the offices commonly during the procedure. End Similarly as the job of HR the executives continues changing all through the world for different reasons consistently, the exactness of the exhibition evaluation of workers isn't likewise steady. Some ongoing changes in the HR the board have been found because of the emergency looked by the world, the aftereffects of which incorporate value rise, joblessness, debasement, privatization, and substantially more. Among the different accessible speculations, two prevalently acknowledged hypotheses for improving the HRmanagementfor the grown-ups are the group conduct hypothesis and the circumstance taking care of hypothesis. They can assume a fundamental job in overhauling the mentors learning process. The conduct hypothesis has helped the organizations in building up the capability for such huge numbers of years and furthermore in showing the specialized abilities of the workers. Subsequently, an efficient preparing program for actualizing group building, PC based learning for colleagues, and so forth can help any of the organizations to advance effectively. References Knowles M., Holton E., Swanson R. (2014). The Adult Learner:The Definitive Classic in Adult Education and Human Resource Development. Routledge. Recovered from: https://books.google.co.in/books?hl=enlr=id=1We2BQAAQBAJoi=f

Monday, August 17, 2020

How to Save $2,018 in 2018

How to Save $2,018 in 2018 How to Save $2,018 in 2018 How to Save $2,018 in 2018These handy savings tips from real financial experts will help you turn your new year into your best year.Happy new year! Did you make some good resolutions? Was one of them to save money? Even if it wasn’t, would you like to save money anyway?We couldn’t hear your answer, but we’ll assume it was yes, and if it wasn’t, you’re free to stop reading now. For the rest of you, we’re going to tell you how to save $2,018 in 2018. The amounts each of these tips will save you are exact, scientific, and guaranteed!**These amounts are not exact, scientific, or guaranteed. But even if you dont save exactly $2,018, Youll save a  lot  more than you would have otherwise.Get those credit card rewards.We’ll start with a quick one that doesn’t require you to give up anything at allâ€"though to be fair, if you can’t qualify for any credit cards then you won’t really be able to use this tip. However if you can qualify for a reward-offering credit card, Birch (@BirchFinance) CEO Alex Cohen has some saving tips for you:“Credit card rewards are often times overlooked, which leads to the average shopper missing out on over $200 a year in credit card rewards by using the wrong cards.“Cutting unnecessary spending should be a priority to save money but shopping for essentials is inevitable. To make every dollar count, people should review their credit card rewards programs and assign which cards to use for certain purchases.“Alternatively, they can download the free Birch app which takes the guesswork out of credit card rewards. By using geolocation functionality, Birch alerts users in real-time which cards to use for the most benefits so when someone with the app walks into a store, they won’t have to guess which card will yield the most rewards.”If you want those rewards but are worried about keeping up with credit card payments, you could consider the Debitize app, which allows you to use credit cards as though they were no-risk debit cards and still reap the rewards.SAVING AMOUNT: $200Take a no-spend month.Obviously, you can’t avoid spending entirely, unless you’re reading this via an archive program in a post-currency utopian future. Still, Carla Dearing, CEO of Sum180 (@mysum180), advises trying the next closest thing:“Jumpstart your savings campaign with a no-spend month. This exercise can make a big difference in your personal balance sheet. It’s simple: commit to a 30-day period of spending ONLY on necessities. Walk or bike to everywhere instead of driving; take lunch to work every day; embrace free entertainment options, like exploring local parks. Not only will you save a lot of money during this one month period, you may find yourself re-evaluating old spending habits altogether and deciding you prefer your own creative, low-cost alternatives.”SAVING AMOUNT: $400Track your optional spending.and then cut it out. It’s easy to let your spending get out of control if you aren’t keeping a close eye on it. But don’t take our word for it! Here’s what Patricia Stallworth (@PatStallworth), author and CEO of PS Worth, had to say:“Track what you’re spending. The best way to do that is to keep a record of everything you spend â€" from bills you pay to snacks at work. By tracking your spending you can begin to see where your money is going and places where you might be wasting money that you could be saving. Then saving makes more sense than just wasting money. People can find hundreds or even thousands of dollars that they are frittering away.”One common suggestion, but it’s common for a reason, is to always make your coffee at home. Just get a heat-retaining reusable bottle to take on the go with you and you can kiss Starbucks goodbye forever. The amount you’ll save will depend on how much you were spending on coffee previously, but it’s an everyday expense you can cut out that will really add up.SAVING AMOUNT: $300Meal plan!It’s a real pain making your o wn lunch and/or dinner each day, but if you can take a couple hours on Saturday or Sunday to prepare most of your food for the week, it becomes much more doable. That also means you can buy ingredients in bulk to save money.In fact, we’ve written a whole guide on meal-planning, so that’s a great place to start.SAVING AMOUNT: $509Pay yourself first.Part of building up your savings is prioritizing saving before other expenses unless they’re absolutely essential.“About savings strategies, add a direct debit to your bank account to pay a certain amount of money into a savings account each month,” advised financial planner and author Doug Goldstein (@DougGoldstein). “Preferably, it should go out the day after your salary goes into your account. That way, you don’t have to remember to set aside money as the system is automated. You also end up paying yourself first, as the money goes out when your salary comes in. This is a very healthy way to build up your savings.”We’v e also got a whole collection of apps in our database you can use to help you save.SAVING AMOUNT: $610Wait… that adds up to $2019… well, find a vending machine and buy yourself a candy bar.Congrats! Now you’re on your way to saving $2,018 in 2018!How do you plan to save more money this year? We want to know! You can  email us  or you can find us on  Facebook  and  Twitter.ContributorsAlex Cohen is one of the founders of Birch Finance (@BirchFinance) and currently serves as its CEO. Prior to Birch, Alex worked as a business analyst in domestic payments for JP Morgan Chase, risk and IT consulting for Protiviti and Vice President of Partnerships for SharpSpring â€" a b2b marketing automation startup. Alex graduated the University of Florida in 2015 with two bachelor degrees in Finance and Information System. Carla Dearing is CEO of SUM180, an online financial wellness service designed to be simple and affordable. She is also CEO and Managing Director of IMC, a marketing services agency. Previously, Carla held senior executive positions with at the University of Louisville, Community Foundations of America and Investors Capital Services. Earlier, she worked at Morgan Stanley and American National Bank Trust Company. She holds an MBA from The University of Chicago Booth School of Business and a BA from the University of Michigan, Phi Beta Kappa.Douglas Goldstein (@DougGoldstein), CFP, is a cross-border investment advisor and best-selling author.Patricia Stallworth (@PatStallworth), CFP ®, is a money coach and author of the upcoming book, How to Become a Wise, Wealthy Woman.

Sunday, May 24, 2020

European Political Philosophers John Locke and...

John Locke (â€Å"Locke†) and Jean-Jacques Rousseau (â€Å"Rousseau†) are two of the most well known European political philosophers to this day. Locke is a 17th century political philosopher due to him writing his works in the late 1600s. On the other hand Rousseau is an 18th century political philosopher with his writings coming approximately 100 years after Locke’s. While it is known that most philosophers build off the works of their predecessors, there is a vast range between Locke and Rousseau when it comes to the concept of private property. On the one hand, Locke considered the right of property to be a God given right and one that everyone is entitled to. When compared to Locke, Rousseau viewed the notion of owning property to be a negative addition to society. By placing these two political philosopher’s views against each other, this paper will argue that their difference of opinions is based in their account of how each define the sta te of nature. Rousseau states, â€Å"The philosophers who have examined the foundations of society have all felt the necessity of returning to the state of nature†¦was civilized man they depicted† can be viewed as Rousseau admitting he knows there is a difference between himself and Locke. By exploring the differences between Locke’s civil man and Rousseau’s natural man, this will clarify why these two political philosophers have different foundations and theories when it comes to private property. Rousseau states â€Å"the first person

Wednesday, May 13, 2020

Abraham Maslow And Carl Rogers - 872 Words

Humanistic Key Figures: Just list the key people associated with the theory Abraham Maslow and Carl Rogers Key Concepts of Personality Formation: This should be about two paragraphs discussing the key concepts of the theory and how they relate to personality development. Do not just list! Abraham Maslow developed a holistic theory. He believed that people have a set of basic needs that are prearranged in a hierarchical order. These needs will begging with biological need and would evolved to needs of safety, love, belonging, and self-esteem. These needs exert a strong influence on people’s behavior and personality. Maslow also exposed the concept of self-actualization (need to develop one’s complete potential). He believed that the need of self-actualization exist in every person, (Davis Palladino, 2004). Carl Rogers contributed with many concepts. Congruence – refers to the nonexistence of clashes between the perceived self and experience. It is essential for the application of growth and therapy treatments. Incongruence – refers to the presence of an inconsistency between the perceived self and experience. The self or Self-concept – The perceptions and meanings related to the self or â€Å"I†; three components: self-worth, self-image, and ideal-self. Self-worth (or self-esteem) – refers to the whet we believe of ourselves. Rogers believed that this was developed during childhood and formed by the interactions of the child and his/her parents or caregivers. Self-image –Show MoreRelatedAbraham Maslow And Carl Rogers1898 Words   |  8 Pagesadvancement of positive human experience. Abraham Maslow and Carl Rogers are from a Humanistic way to deal with thought and are two of the organizers of Humanistic psychology. Rogers and Maslow occupied with an idea of self-realization and attributes and the prerequisites to accomplish it. They thought about a large number of the same inquiries sought after by constructive analysts, in what capacity can advisors manufacture moral obligation? Carl Rogers treatment created from his conviction thatRead MoreExamining Abraham Maslow and Carl Rogers Theories863 Words   |  3 PagesI hereby will be focusing on Humanistic Perspectives by examining Abraham Maslow and Carl Rogers’s theories. I will examine their theories, by starting with Carl Rogers’s theory then Abraham Maslow’s theory. I will also evaluate the human perspectives and apply Abraham Maslow’s theory to my o wn life. Roger’s Person-centred Carl Roger was one of the founders of human potential movement, he agreed with the main assumptions of Maslow but he added that for an individual to grow they need an environmentRead MoreHumanistic Theories Debate On Abraham Maslow And Carl Rogers1617 Words   |  7 Pages Humanistic Theories Debate Team B – Anthony Garcia, Becky Billison, Cher Keen, Britanie McKernan, Megan Groulx PSY/310 September 7, 2015 Dr. Sadie Fine â€Æ' Humanistic Theories Debate In the debate between Abraham Maslow and Carl Rogers, both whom are humanistic theorists that share a mutual interest in the teachings of self-actualization, will discuss the specifics of their individual theories regarding the main points, their contributions, and the criticism they have received about their theoriesRead MoreThe Theory Of Self Actualization Essay940 Words   |  4 Pagesare: Abraham Maslow, Carl Rogers and Viktor Frankl alone with many others. These three psychologist had studied and constructed the theory of self-Actualization and the meaning of life. They have agreed that self-actualization represents growth of an individual towards fulfillment of the highest need. Roger’s created the theory implicating, growth potential, by focusing on the, real self and the, ideal self, implying that this come with a full functioning person (Roger, Carl R., 2007) . Maslow, reflectsRead MoreBiological And Humanistic Concepts Of The Maslow s Hierarchy Of Needs1364 Words   |  6 PagesPersonality In this paper, I will show you how Abraham Maslow and Carl Rogers agreed on the Maslow’s hierarchy of needs and also the biological and humanistic approach. â€Å"The hierarchy of needs theory remains valid today for understanding human motivation, management training, and personal development† (Orana, 2009). Maslow’s book Personality and Motivation was published in 1954 introducing his theory of the hierarchy of needs. Abraham Maslow Abraham Maslow (1908-1970) first introduced his conceptRead Moresimilarities and differences between greece and ancient rome educational sytems2560 Words   |  11 PagesAn application of Abraham Maslow s Hierarchy of Needs to Carl Rogers 10 Principles of Learning An Application of Abraham Maslow s Hierarchy of Needs to Carl Roger’s 10 Principles of Learning Colin W Lambert Regent’s College School of Psychotherapy Counselling Psychology This paper was produced as part of the Foundation Course of RCSPCP Summer Intensive 2011 All correspondence concerning this paper should be addressed to Colin Lambert 34 South Molton Street London W1K5RG E-mail:Read MoreDescription in Detail of the Humanistic Theories by Rogers and Maslow1517 Words   |  7 Pagespersonal growth. People like Carl Rogers who have brought about person-centred theory and Abraham Maslow who has developed a hierarchy of needs, where he emphasized on self-actualization. There is an evaluation on both Rogers and Maslow theories, on how they are based on their own assumptions and views, and I apply Maslow’s theory of self-actualization into my own personal life. 2. Description in detail of the Humanistic theories by Rogers (person-centred) and Maslow (self-actualization) and theRead MoreEssay Development and Diversity1006 Words   |  5 PagesModule 2 Assignment: Development and Diversity The purpose of this assignment is to explain the main components of the humanist theory. Two American psychologists, Abraham Maslow and Carl Rogers paved the way for this new approach to understanding personality and improving the overall satisfaction of individuals. Next, I will show how the humanist theory is used in the classroom and what problems are possible. Finally, a 3rd grade learning activity that uses some aspect of the humanist theory willRead MoreA Case Study On Shazad Hussain Essay1149 Words   |  5 PagesThis paper presents a case study on Shazad Hussain. Shazad is a 41-year old who is married with two children. This case study will focus on the developmental theories of Erik Erikson, Abraham Maslow, and Carl Rogers as they are applied to Shazad. Situational evidence from Shazad’s life is provided to either support or refute the theories of these renowned psychologists. A Case Study of Shazad Hussain In the following assignment I am going to conduct a human growth and development case studyRead MorePersonality Is A Of A Coherent Picture Of An Individual948 Words   |  4 Pages1960’s, psychologists such as Abraham Maslow and Carl Rogers focused on the ways that â€Å"healthy† people behaved and reacted, as compared to Freud’s studies of â€Å"sick† people. Maslow and Rogers, who were deemed humanistic terrorists, were the first to genuinely study individuals in this way. While Maslow focused on the ways that humans progress through their needs, Rogers focused more on the environment in which individuals flourish psychologically. Abraham Maslow was an American psychologist who

Wednesday, May 6, 2020

Cowboy Conservatism Free Essays

In Cowboy Conservatism, we get to take a look at the rise of conservatism in Texas and the many events that led to the shift from Democratic Texas to a more right wing centered Texas. The events in the book including the election of LBJ, the assassination of Kennedy, and the election of Ronald Reagan, are some of the major events that helped shape Texas into what it is today. For a century after Reconstruction, the Democratic Party enjoyed electoral dominance on all levels of state government and in the Lone Star State’s representation in the national government. We will write a custom essay sample on Cowboy Conservatism or any similar topic only for you Order Now Democrats held a lock on state politics and government throughout the first half of the twentieth century. But beneath the surface the party’s dominance was crumbling. Political change in Texas and the nation eroded the conditions that fostered Democratic dominance. The 1964 election was one of the most interesting presidential elections in the history of U. S. A. For the first time since the election of 1932, American voters were given a chance to choose a President from two candidates who were completely opposite in their ideology and personality.Incumbent candidates usually get good coverage if they are running for re-election in a time when the economy is good, and this time was no exception. Part of the good coverage President Johnson received can be explained by the good economy and the lingering sympathy the press and the people still felt for the passing of President Kennedy. It also helped that he faced a very weak candidate that came from a divided party.From the start, Senator Goldwater had a difficult task in trying to oust a popular President in a good economy: What made his task almost impossible was that his extreme right wing ideology alienated the more moderate wing of the party. As we can learn from history, a divided party usually loses an election because a portion of their supporters would choose to stay home rather than vote for the candidate they do not like. Senator Goldwater’s refusal to moderate his view alienated the moderate Republicans.Although many Texans supported Goldwaters views on issues, it was hard for most Texans to go against one of their own in Johnson. Johnson made sure that people thought of Goldwater as an extremist in his vie ws, which actually worked very well. I think the election of Ronald Reagan was the defining moment for the change to conservatism not only for Texas but for the rest of the nation. Although Reagan was defeated in 1976, he stuck with his strong conservative principles that most Texans also agreed with.I think most Texans really was on the side of Reagan because he was strong in his beliefs but he wasn’t as threatening as Goldwater. As unemployment and inflation began to rise during the Carter administration, many Americans were looking at alternative views, and Reagan used this to his advantage to run against everything Carter and the Democrats were doing. The genius of Reagan was to unite several different conservative schools of thought and forge them into a political movement.Nevertheless, Ronald Reagan saw something essential to the American cause in each strand of conservatism. He was attracted to the ideas that animated them. Reagan’s great achievement was carried out in the political arena: he pulled together those who were inspired by classical conservatism and those who were inspired by classical liberalism. The victory in Texas was really one of the major influences for the spread of conservatism throughout the United States.Even today, there has been a rise of people who say they want to get back to Reagan conservatism, especially with the economy and unemployment low and mirroring much of the era during the Jimmy Carter presidency. I think what happened with the rise of Reagan is very interesting because we are starting to see much of the same thing again today. There is a strong interest nationally to move back to more conservative principles economically and cut government spending and control. The election of Ronald Reagan, in my opinion, was the definitive turning point in the rise of conservatism in Texas and throughout the United States. How to cite Cowboy Conservatism, Papers

Monday, May 4, 2020

Oh, What A Night! free essay sample

Junior year of high school has the reputation of being the toughest academic yearfor a high school student. The pressure of succeeding academically, and choosingcolleges and universities can leave a student drained emotionally andphysically. In my case, academics had always come before fun. I spent manyFriday nights at home doing homework while my friends went to the movies or aparty. My typical Friday night was spent sitting on my sofa, doing my chemistryor math homework. I would hear the intermittent chatter of my younger sisters.None of my friends ever called to ask me out because they knew I would not beable to go. My parents always stressed academics. I hardly ever went places withmy friends. However, this changed after one event the Junior Prom. I toldmyself that I needed to go. Not just because I wanted a break, but I felt I wouldbe missing an important event in my life. We will write a custom essay sample on Oh, What A Night! or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It was a night of talking,laughing, reminiscing, and dancing. The Junior Prom marked the end of a long,turbulent year for me. One scene I remember vividly was dancing to my favoritesong, Oh, What A Night. My friends and I let everything go and justdanced wildly. The song summed up the night. It was a fantastic event thatallowed me to relax. It finally gave me a chance to catch my breath. I felt likeI was running a never-ending marathon, but the Junior Prom changed everything. Itwas a night to forget about school and just have fun. It was a time to be acarefree youth again and let the burdens of adulthood slip away for one night. Ispent the night dancing, and talking about music, problems, and the long-awaitedsummer. I became closer to my friends and we developed a bond that will never bebroken. After the Prom, I gained not only a friend, but also a personwith whom I could talk about anything. My date, Brooke, and I became closefriends. We share our deepest thoughts, and our greatest fears about life afterhigh school, and our career goals. When I am depressed, Brooke knows how tobrighten my day. When I am stressed, she can always find the right words torelieve my tension. The Prom was also important because it was really thefirst time that I had a lot of fun at a social event. At the Junior Prom, Ipushed all my nervousness aside and decided to have a great time. The best partof the dance was that I did not have to worry about my appearance, about beingjudged, or being compared to a peer. The stress of school drained away. Gradesdid not matter anymore; everyone was equal. If I learned anything from myJunior Prom, I realized that school is very important, but so is socialacceptance. I realize that it is important to have a balance between academicsand pleasure. I discovered that socializing is a great way to relieve the stressof school. The Prom also gave me the opportunity to build better friendships,self-esteem, and inspired me to aim for high goals in the future. The Junior Prom was avery important part of my junior year. It is a very special event of my life thatI will remember always.

Sunday, March 29, 2020

Cultural Representation in Bollywood

This essay is focused on understanding and bringing out the role played by Bollywood with respect to globalization. The main area that has been focused on is how Bollywood has responded to the global flow of cultures and people by means of constructing various narratives of family, displacement, race, citizenship, belonging and home.Advertising We will write a custom critical writing sample on Cultural Representation in Bollywood specifically for you for only $16.05 $11/page Learn More Bollywood is the Indian film and movie industry’s’ nickname as it is known all over the world. It is also as popular as Hollywood and has a large target market in the middle east, Europe, Hong Kong, Britain and even Africa. Moreover, Bollywood has outdone Hollywood in the number of movies produced per year. â€Å"For hundreds of millions of fans around the world it is Bollywood and not Hollywood that spins their screen fantasies† (Mazumdar et al, 2000) . For the reasons of having a universal presence and following, it is why a lot of interest has developed as to what role Bollywood has played in displaying complex issues of socio-economic, political and cultural nature. Movies and cinemas have played a major role in relaying messages, ideas and informative information on a global scale. Globalization of media is the creation of a universal space which is an electronic, disinterred and a space in which boundaries and frontiers have been made permeable. Movies and cinema have played a very crucial role in the globalization of culture as well as capital. This has been done by integrating a few movies and articles so as to help bring out Bollywood’s contribution to these issues at hand. The movies are; Mississippi Masala, a movie about a romantic relationship involving an Indian woman and an African American man and Kal Ho Naa Ho a movie about an angry young woman whose father commits suicide and leaves her mother struggling to raise the children alone. Immigration and change of nationality was acceptable from way back in the days as we have seen from the Mississippi Masala movie, where we are informed about a woman who migrated to London, England with her family and eventually decided to change her Indian passport with a British one and met and fell in love with a man by the name of John Foran who also had two children namely Cerina, who was a girl and Amal who was a boy, to whom neither the woman gave birth to. Political struggles, race, gender nationality and even sexuality were basically static though they knew that they were not. This was seen where she would go to her women’s’ meetings where all the members were white, but they never took note that she was not white. Nevertheless, where her racial identification came up as a black woman and had a big impact, was in the union that she was involved in, where the white men explicitly ran the show and used to call her names such as a petal , a flower or even a colored sister (Gossett, 1997).Advertising Looking for critical writing on cultural studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More This shows just how racism and anti-immigrant sentiments were in some areas in addition to the sexism, the nationalism and Eurocentric continuous arguments about ‘Class’. The people thought that there were no better ways of doing politics as they kept on asking themselves, could we ever get out of our class origins? What would the classless people look like? How did patriarchy and capitalism work together? How did migration affect class? Not because they wanted to have that seclusion, but they did not understand just how hybridism was a binding factor in their day to day lives and activities. It however brings out the element of conflict where she was experiencing the conflicts within herself all the time because of the elements of her identity which were not neatly rela ted to each other causing irritation and collision with each of the sides. Such as her trade union sympathies being in conflict with her feminist ones, which were in turn in conflict with what she defined as white feminism. To her, she often looked at it as if the analysts had not drawn upon their own critical imagination whenever she read the uni-dimensional analyses. Whenever it comes to the study of philosophy, Gramsci who happens to be an author too, discusses the role of identity in the development of a world view and argues that in acquiring ones conception of the world, one always belongs to a particular grouping of social elements that share the same mode of thinking and acting. Gramsci also stated that to criticize one’s own conception of the world, it meant criticism of all previous philosophies. However, what we get from and surprises most in Kal Naa Ho movie and differentiates it from the other neoconservative romantic movies is the way their presentations of the male sexuality is folded into, and indeed buttress, this triumphalism narrative of Indian cultural superiority, patriarchal authority and transitional mobility. Even though it fits very well within the genre that of the neoconservative romance, it also bears traces of an earlier genre, which is that of the prototypical Bollywood movie and its particular mapping of gender and sexual arrangements. Within this genre, a triangulated relationship between the two male stars and the heroine serves to both contain and enable male homoeroticism. The film itself follows the romantic exploits and familial relations of an Indian diasporic family in New Jersey and was a major hit both in India and in the South Asian Diaspora, where it was strenuously marketed.Advertising We will write a custom critical writing sample on Cultural Representation in Bollywood specifically for you for only $16.05 $11/page Learn More Kal Ho Naa Ho is but the latest in a series of films p roduced in Bollywood that are set in the Diaspora or more specifically in the global cities of the North, such as New York or London. These films provide diasporic audiences with a nationalist mirror image of themselves that they in turn incorporate and consume. The writer in these movies however plans or intends to put across that racism really does exist and shows just how it affects us in one way or another. The use of the Hindu songs in the movies is intended to promote the culture and also entertain the audience. Whereby, film makers sometimes use different races in their movies so as to show unity among different races and use positive scripts to show the audience that the different races could always mingle and work in unison without hatred. Feminists also need to take note of the issues that are brought about by race and ethnicity which is becoming more of a central concern in our organizations, schools, estates and everywhere people meet. It is only in America where feminis ts have more difficulties in dealing with the issue of racism and engaging in meaningful inter-racial interaction. As a result of feminism, discussions about race and racism do not end up in good terms, it always ends up in anger, hurt, silent treatment, yelling, withdrawal and profound belief that the opposite sides are unable to listen and learn from the other thus arguments always end up in a dead end. Feminists tend to occupy racial hierarchies, leading to decapitation of discussions instead of moving through and beyond the anger, guilt, ignorance and silence about race and racism that are the products of power relations in the larger societies. Big differences in terms of culture and history among women who are not white have made alliances difficult which often leads to conflicts and ephemeral. War from reasons of race, color and religion broke out and for example, the Watts uprising in 1965, the Latinos, African Americans, the Asian Americans and the Euro-American shop owners faced mobs of people who were joined together by anger, resentment and the desire, determined by the politics of race, ethnicity, class, gender and immigration. The Koreans shop owners were mainly attacked by the Latinos and black people who targeted Korea town. However, these narratives of multiethnic, multiracial and multicultural conflicts did not render irrelevant the systematic forms of white racism against the people who were considered to be colored. The media focused on inter-racial and inter-ethnic dimensions of the uprising and focused in part of the cultural work of creating awareness of the ways the structures of white racism intensified conflict between racism and ethnicity.Advertising Looking for critical writing on cultural studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More Through the book â€Å"Impossible Desires†, the author gestures towards the ways in which the both nations and the Diaspora is refigured within a very queer Diasporas imagination. The author publicly sought to document challenges, conventional Diasporas and nationalists’ discourses that forget, exercise and criminalizes queer bodies, pleasures, desires, histories and lives (Sanjek, 2004). He decides to make a movie from the book and shoots it at the apartments which he grew up in and says that every time he watched the film, it made it clearer many questions that he tried to grapple within his book. This viewing experience, revealed to him just how his home as a national and Diasporas space is continuously created and consumed within the realm of traditional public culture and understands the necessity of producing reading practices that could grasp the ever-increasing slippages and overlaps between nations and the Diaspora that characterized the realm. There were vari ous contributors to â€Å"All the Women Are White, All the Blacks Are Men, But Some of Us Are Brave† (Hull et al., 1982). This made the point very powerfully, as have many other writers since then, including those in the collection â€Å"Charting the Journey†. Many writings which address these issues are by women and feminists, of color and not, living all over the world. The author points out the anxious citations of the male homosexuality as they mark the most recent strategy though which Bollywood as a National Cinema manages queerness in the context of globalization. He argues the functions to simultaneously acknowledge contain and disavow the queerness of the male desire. By doing so, the film keeps intact the heteronormativity of the home space of the Nation. As much as the films Diasporas characters learn to modernize Indian tradition, so that it falls in line with an entrepreneur and capitalist American ethos, the film itself references male homosexuality in in creasingly explicit terms as a way of marking the increasing modernity and cosmopolitanism of Bollywood cinema. The representation of the male sexuality is hardly at odds with the new relation between Diaspora and Nation that the film maps out but is in fact implicated deeply within it. In this case however, if the male homosexuality is not only imaginable, but even desirable within the new global landscape, queer female desires or subjectivity also exists, crucially, outside the frame of the possible. The continuity of the impossibility and un-imaginability of queer female desire and subjectivity even as a queer male desire ascends to ever greater visibility speaks to the radically asymmetrical ways in which queer male and female bodies are constructed and disciplined within the Diasporas and nationalist discourses as they take shape on the terrain of transitional public culture. The writer here brings about the queerness of the different sexuality of the male and the female sexual ity and is not trying to hide the facts that homosexuality, which basically means people of the same sex engaging themselves in sexual activities, really does exist and existed from a very long time ago and that the people are living to accept it into their cultures. The author forgets to touch on the facts related to homosexuality and spirituality and whether it is acceptable or not. After all is said and done, I have concluded with an undeniable fact that racism, ethnicity and homosexuality does exist and affects each and every one of us in a different way and in everything, as we have seen, there is evident consequences to every action that one chooses to do and get involved in. So it is prudent to make wise decisions to avoid disasters. References Gossett, T. (1997). Race: the history of an idea in America. London, UK: Oxford University Press. Hull, R. Gloria T. Patricia, B. and Barbara S. (1982). All the Women Are White, All the Blacks Are Men, But Some of Us Are Brave: Black W omen’s Studies. Old Westbury, N.Y: The Feminist Press. Mazumdar,S Power,C.(2000). Bollywood goes global. Newsweek International, 52. Sanjek, R. (2004). Race. New Brunswick, NJ: Rutgers University Press. This critical writing on Cultural Representation in Bollywood was written and submitted by user Jaqueline Rosales to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Saturday, March 7, 2020

John Coltrane essays

John Coltrane essays Jazz, taking its roots in African American folk music, has evolved, metamorphosed, and transposed itself over the last century to become a truly American art form. More than any other type of music, it places special emphasis on innovative individual interpretation. Instead of relying on a written score, the musician improvises. For each specific period or style through which jazz has gone through over the past seventy years, there is almost always a single person who can be credited with the evolution of that sound. From Thelonius Monk, and his bebop, to Miles Davis cool jazz, from Dizzy Gillespies big band to John Coltranes free jazz; Americas music has been developed, and refined countless times through individual experimentation and innovation. One of the most influential musicians in the development of modern jazz is John Coltrane. In this paper, I examine the way in which Coltranes musical innovations were related to the music of the jazz greats of his era and to the trib ulations and tragedies of his life. John William Coltrane was born in Hamlet, North Carolina, on September 23, 1926. Two months later, his family moved to High Point, North Carolina, where he lived in a fairly well-to-do part of town. He grew up in a typical southern black family, deeply religious, and steeped in tradition. Both of his parents were musicians, his father played the violin and ukulele, and his mother was a member of the church choir. For several years, young Coltrane played the clarinet, however with mild interest. It was only after he heard the great alto saxophonist Johnny Hodges playing with the Duke Ellington band on the radio, that he became passionate about music. He dropped the clarinet and took up the alto saxophone, soon becoming very accomplished. When Coltrane was thirteen, he experienced several tragedies that would leave a lasting impression on him and would have a great impact on the mus...

Wednesday, February 19, 2020

Foster's Beer Strike Brewing Case Study Example | Topics and Well Written Essays - 1250 words

Foster's Beer Strike Brewing - Case Study Example Foster's General Manager Yatala, Noel Jago, said that, "The LHMU, AMWU and ETU were deliberately misleading the public by suggesting that the vast majority of the company's workforce would walk off the job" (Foster's, 2007). The company has now started looking at the union membership strength involved in this action and claims that less than half of the total worker's strength, are the members of these unions. Therefore the company is telling the world that the Yatala Brewery will keep producing despite this threat. Looking at all the reports appearing in the media, it is quite apparent that so far no side is ready to relent on the issue and both sides are on the offensive. The Unions have not yet communicated any date for the action, but they are soliciting support from all available quarters, including from international unions. The bone of contention in this industrial dispute is the Foster's attempt to used Howard government's industrial relations laws at Yatala brewery, which empowers the employers to negotiate with individual employees instead of their representative unions. Though the company does not bar the employees from becoming members of unions, but such negotiations will certainly discourage the employees from becoming union members, thus weakening the unions and their bargaining strength. Companies and organizations are made for people and by the people, and obviously their effectiveness depends on the behavior and performance of the people running these companies. The true importance of the human resource of any enterprise lies in its ability to respond favorably and willingly to performance objectives and opportunities and in these efforts gain satisfaction from both accomplishing the work and being in the work environment. Core areas of HRM include the individual, the organization and the so cial context of work and how all of these factors shape relations at work and result in organizational performance. LHMU, the Liquor, Hospitality and Miscellaneous Union contends that worker's are also peeved after the recent announcement of a hefty hike of 12.5% in the Brisbane brewery CEO's salary, whereas the workers are denied their basic rights (LHMU, 2007). To get the optimum from a satisfied and participative individual is considered to be the ultimate objective of HRM policies. Unions and their outlook have undergone a sea change over the years. Whereas, earlier unions and their leaders were considered as hindrances in implementing newer policies, but now with the concept of marketing and globalization, the union leaders too have become aware about the competitive strength of their company. Earlier unions and their memberships used to be limited to the blue collared employees of a factory or a company, but now most of the union members and leaders come from the IT era, who are well aware about the utility of being net savvy, IT experts and using IT as a powerful tool to reach the outside world and gain support from all corners. Setting up of union websites, using online campaigns etc. are some important methods being used by the unions now. In fact it goes to the credit of the company if it maintains cordial relations with the employe es as well as with the unions. Therefore the decision of Foster's to talk to the employees only by totally sideling the unions appears to be little flawed. Foster's

Tuesday, February 4, 2020

Diabetes Type II Essay Example | Topics and Well Written Essays - 5000 words

Diabetes Type II - Essay Example Of the many strategies and approaches that have been initiated in caring for chronically diseased patients, the telehealth system is a relatively new addition to the field. With only a decade or so of its commencement, telehealth has established itself as the future of medical care. The results so far have been extremely satisfying for both the patients and the health care providers. However, researches still need to continue in order to assess the long-term effects telehealth systems will give. Chronically diseased patients at the present are one of the largest group of patients availing health care. The cost and time that this group takes is larger than other groups combined together. Many of the visits to the hospitals are emergency visits, which are a further increase in the burden of the health care services. It is these factors that demand that a new system be introduced where patient care can be done with lesser hospital admissions and lesser complications. Diabetes has established itself as one of the most cost demanding and debilitating diseases of the 21st century. The impact of the disease affects all age groups and is prevalent worldwide. In America the figures are high and continue to grow, making a huge impact in the overall health economy. ... Also, introduction of primary health care and home care management systems is also being promoted to reduce the incidences of diabetes and to promote healthier lifestyles among patients. The study is aimed to study one of these new innovations, the Health Buddy System. Chapter Two: Literature Review The literature review is basically concerned with reviewing previous research that has been conducted on the disease under discussion and its prevention and cure measures. This part will focus on the following aspects: 2.1 Situation and Statistics of Diabetes Diabetes has been reported to be the sixth leading cause of death in America in 1999. (CDC, 2002) 6 percent of the Americans among the seventeen million are diabetic. Where as sixteen percent suffer from prediabetes. (ADA, 2001) Of the statistics, 90 percent of the patients suffer from type II diabetes. the per capita costs of diabetic patients in 2002 was found to be $ 13,243 as opposed to $2560 for the non diabetic patients.(Scott,2005) The statistics have shown an exceptional increase in the incidences among the rural areas, where in the 1980s the prevalence jumped from the sixth position to the first among the diseases. (Dever, 1991) And these incidences have increased steadily over the last ten years. The situation is compounded by the increased number of patients aging and joining the risk. Based on the current information, it is estimated that the number of patients suffering from diabetes will double by the year 2050. (Boyle, 2001) The cost for the care is staggering. The treatment costs for diabetes and diabetes related diseases in the US are $132 billion a year. (Brewin, 2005) The prevalence of diabetes is present among all ethnic and racial groups. Some, however suffer more from

Monday, January 27, 2020

Red Bull strategy

Red Bull strategy Red Bull is one of the biggest soft drink successes over the past the years. The slim blue silver can has developed a following among those who claim that it helps them with virtually everything to work better and play better. Yet Red Bull has a 70 to 90 percent market share in over 100 countries worldwide. During the past 15 years, the drink has been copied by more than 100 competitors, but such companies as Coca-Cola and Anheuser-Busch have been unable to take market share away from Red Bull. [Selling Power (September, 2004)] In 1982, Dietrich Mateschitz, the founder of Red Bull became aware of products called tonic drinks which enjoyed wide popularity in Asia. Energy drinks containing taurine, glucuronolactone, caffeine and important vitamins and carbohydrates are claimed to help with physical endurance, improved reaction, speed and concentration and a feeling of well being. We can see that in the present days more than a billion cans of Red Bull are consumed each year around the world. Red Bull was launched in the UK in the mid-1990s of Austrian parentage. According to a Zenith International 2001 survey that, in 2001, it was the UKs third biggest soft drink by value, behind Coca-Cola and Pepsi Cola. In the energy and sport drink sector, estimated to be worth  £750mn, it had an 86 per cent brand share by 2000, more than double the combined sales of Lucozades energy and sports brands. The advertising slogan of the Red Bull is The Drink That Gives You Wings and focuses on the stimulant properties of the drink. The functional sector concentrated on energy drinks, with brands such as Red Bull dominated. Meanwhile, the focus for sports drinks is replenishing carbohydrates and electrolytes quickly, and rehydrating the body after exercise. This subsector is still dominated by Lucozade Sport with  £34 mm in sales in 2000, but Coca-Cola intends to prelaunch its Powerade brand to capture a significant share, using Get Up, Stay Up as its campaign theme. Lucozade Sport in creating a new sector that is in tune with changes in lifestyles and reflects the development of sport physical activity. [Hawkes (1997), Johnson (2001), Newnham (2001)]  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Analysis of the external and internal environments of an organization influence strategic choices and compare the marketing proposition that, The UK total cold drinks market is large and competitive area in which, many powerful and famous brands with large marketing budgets competing for share. In the cold drinks market, increases in the soft drinks category have been slowing. However, growth has been driven considerably by the energy drink sector, which was worth an estimated  £940 million in 2003 and more than  £392 million in 2004 and still has grown 26% since 2003. (ACNielsen) The Energy drink category continues to grow at pace with brand extensions and new entrants to the market emerging every year. This represents both a challenge and an opportunity for the categorys leading brands. [Mintel Energy Stimulant drinks Market Report August 2006]. The Product Red Bull improves emotional status and vigilance, increases performance, reaction speed and concentration. Customers drink Red Bull for such benefits as these.   In times of long school hours, stressful work, and very tiring days, customers look to a product that vitalizes body and mind. Red Bull does just that!   Red Bull even supplies a sugar free version for the average health-concerned user.   The Target Audience (Market) At this point, the concept of market segmentation, targeting and positioning are key to the success of firms marketing efforts. Red Bull targets an active audience, especially those between the ages of 17 and 23, male and female.   Characteristically, 17- to 23-year-olds are either thinking about college, in college, or just recently graduated from college.   It is currently in a consumers life that dramatic schedule changes are happening.   High school atmospheres are considerably slower than the pace of college atmospheres. Sports, education, clubs and part-time jobs are far more challenging in a college setting.   Red Bull is targeting customers across the world that it is at the turning point in their lives when energy is a necessary component to successfully make it through any given day.   Red Bull is a perfect solution for 17- to 23-year-olds who live fast-paced, hectic lifestyles while hardly making it through long days and nights of classes and studying. Segmentation is also important because firms cannot appeal to all customers at once, especially not with the same offering.   Rather, firms need to design products and services that fit with particular groups of individuals. Firms can segment their market in a number of ways, including geographical which is mainly people who are situated in the city, as they are likely to be really busy and tired. Red Bull seems to have a cooler in most bars and clubs in the city as well as in convenient stores.Demographic, mainly concentrate on men and women of all ages but focusing on people aged 16-29. Psychographic for example, the people who are tired or stressed and want to relax and have fun and finally behavioural segmentation especially students and young professionals to boost energy during work long day at work. The type of marketing strategy that should be employed will vary on the target market. Choosing an appropriate target-marketing strategy will depend on a number of factors. Once a firm has selected the segment within which it wishes to compete, it must then choose a specific position within said segment where it will distinguish itself [Kotler and Keller, 2006; Kotler, 1980, 1985]. The requirement of market positioning refers more broadly to the notion of competitive advantage. The Proposition Red Bull is The Drink That Gives You Wings. This is Red Bulls international slogan for its energy drink. Red Bull is a popular drink amongst men in particular, with its largest consumers consisting of athletes, students, and night-clubbers in need of a late night lift.   However, the brand is marketed to opinion leaders and hard-working people with active lifestyles, as the companys website claims. Red Bull succeeds by remaining exactly the same. Consumers can choose with sugar or without. There is no other choice. As founder Dietrich Mateschitz says We dont bring the product to the people, we bring people to the product. Red Bull marketing maintains a sense of product mystique that makes consumers feel special. Customers can relate to the experience they were having when they encountered the drink and they adjust their values to the attributes of the product. The Competition Red Bull is competing with major competitor Lucozade in the soft drink market and they are the driving forces in the rapidly increasing energy drink market. A close assessment of their websites reveals that they have a similar focus in their messages, so they seem to be competing for the same customers. However, the message delivery is very different. This would seem to indicate that they are not concentrating their strategic objectives on stealing market share or overall market share growth. Instead they recognize that the whole market share pie is rising. For that reason it seems logical that each company would be concentrating on bringing in a greater number of the consumers new to the energy drink market. Red Bull is also competing with some companies such as show below; Vault -Markets product as a hybrid: Drinks as a Soda, Kicks like an Energy Drink The Taste. The Quench. The Kick. -A Coca-Cola product -Product Variations: Vault Zero (diet version) -Commercial advertisements display men doing extraordinary things while drinking Vault. Monster -Tagline: Unleash the Beast -Green and black themed product and website -Product variations: Lo-Carb, Assault(soda drink), Khaos(juice drink) -Khoas slogan: 70% Juice, 100% Monster -Promote Supercross racing events -Promote mixing Monster with alcoholic beverages, website provides mixed drink recipes. Rock Star -Edgy tone -Rock music plays on the website; Rod Stewart, Fernando Vargas and Snoop Dogg are pictured on the homepage of the site, Party Like A RockStar -Product variations:   Diet RockStar, RockStar Energy Cola, Get Juiced -Get Juiced slogan- 70% Real Juice, 100% Energy -Website sells merchandise: t-shirts, hats, wristbands, etc. -Youthfully imaged founder CEO Advertising Objectives Red Bull campaign strategy is to redirect the advertising from the former extreme sport athlete audience to a demographically larger target audience college students.   What will Red Bull campaign do for the target? Red Bull campaign will hit a soft spot and plant their product deep in to the minds of the target audience by using a childhood cartoon character for instance, Popeye the Sailor Man who has recently been missing in action on current television.   Their focus group study revealed that the targeted college student audience often wishes they could turn back the hands of time and relive their childhood when life was easy and they had all the energy in the world to laugh and play.   The goal is to reach their targets soft spot by using a childhood cartoon character pleasant childhood memories.   The Ad Pyramid (AIDA) Attracting Attention: Using a cartoon character, which the target market has not seen since childhood, to promote Red Bull will grab the attention of the 17- to 23-year-old audience.   Holding Interest:   The tagline, Tastes Better Than Spinach, pokes fun at the taste of Red Bull, using the technique of humour to keep the consumers interested in the product.   Sparking Desire:   The target market will also long for the desired energy results of Red Bull who long to return to the days of childhood.   Influencing Action: The interest in and the desire to drink Red Bull will add enough fuel to the consumers flame to make the target need and/or want to go out and purchase their product. Overall goal of Advertising Campaign: Red Bull wants to have at least 75-80% of all college students in the country drinking or highly aware of their drink.  Ã‚   The Media and Creative Requirements Creative Brief/Copy Platform Red Bull will reach out to the college student market by using humoured advertising, along with product benefits to prominently put Red Bull on the college campus map.   Our strategy is to implement pulse advertising to stress Red Bulls importance through midterm and final times by way of the following media:   MTVs the 10-Spot, People Magazine, and college radio stations nationwide. Red Bull is bringing Popeye back into the spotlight!   Popeye and his infamous love, Olive Oyl, will use their persuasion skills to remind the target market of sweet childhood memories, as a result, aiding in the desire to drink Red Bull for strength and energy.   What is Popeyes message, you ask?   Tastes Better Than Spinach is the hot button tagline we will use to reach the target market.   In the print and broadcast advertisements, Popeyes character will appear in various college settings, while studying and drinking Red Bull to gain energy, instead of eating what he is famous for, cans of spinach.   The Red Bull cans and website promote the specific product benefits increasing performance, concentration and reaction speed, improving vigilance and emotional status, and stimulating the metabolism.   We plan to stick with the effective strategy of humoured animation advertising to sell Red Bull Energy Drink across the United States.  Ã‚  Ã‚   Production requires the hiring of animators, scheduling studio time for voiceovers, hiring actors for the voiceovers, and obtaining the rights to use Popeye and Olive Oyl in advertisements.   Final edits are expected within the production elements. Popeyes strength and energy will flow into the college students of America. The result:   sky-rocketed Red Bull sales! Media Rationale People Magazine Many young adults within our target market read this weekly magazine.   People Magazine, constantly available for reading, is our chosen media outlet that can reach our target at nearly any time of the day.   People Magazine often sits in the lobby or waiting area of schools and businesses, giving us the opportunity to reach out to the consumers in many places and at many times of the day.   The creative vision of having the popular cartoon character, Popeye, drinking Red Bull in college settings will scream to our target that Red Bull Energy Drink is a necessity for the average college student.   MTVs the 10-Spot College students, far and wide, take a break from studying to tune in to the popular MTV 10-Spot.   Red Bull commercial advertisements during the highly rated Real World/Road Rules Challenge will clearly remind our audience of the energy they crave to make it through many hours of homework after their much needed break is over.   A constant reminder with three commercial slots during this half hour television show will have the target market running out to the nearest venue to buy Red Bull Energy Drink.  Ã‚  Ã‚   College Radio Stations What better way to reach our target audience than by pouring our product advertisement right into the heart of their schools media college radio stations!   Students are exposed to the sound of college radio in general public campus areas, such as cafes, restaurants, hallways and lounges.   Advertisements are to run between the times of 6:00 p.m. and 9:00 p.m.   Surveys reveal that the target market prefers to drink Red Bull in the evening.   The evening targeting strategy will reach students after dinner hours when they are getting ready for gruelling night classes and/or long nights of studying.   Conclusion I can say that, advertising is any paid form of non personal presentation and promotion of ideas, goods, and services by an identified sponsor to a targeted audience and delivered primarily through the mass media. Advertising has much strength. It can reach a large mass audience to intensify broad-based demand for a product, build brand awareness, create long-term brand images and brand positions, and increase brand knowledge effectively. On the hand advertising has several weaknesses also. It is perceived as intrusive and as cluttering the environment. It is also wastes many impressions, so it may not be cost-effective, especially if the business is targeting a niche market.  Ã‚   If I want to critically evaluate how analysis of the external and internal environments of an organisation influence strategic choices and compare the marketing propositions of Red Bull this assessment show that, the energy drink market is competitive and rapidly increasing in the existing market sector. Therefore, selection of advertising media for Red Bull is one of the most important and complicated of all marketing communications decisions. Media planning must be coordinated with marketing strategy and with other aspects of advertising strategy. Bibliography Burnet, J. and Moriarty, S. (1998) Introduction to Marketing Communications: An Integrated Approach, by Prentice Hall, Inc., Upper Saddle River, New Jersey. Geld, B. D., Hong, J. W. and Zinkhan, G. M. (1985) Communications Effects of Specific Advertising Elements: An Update in Current Issues and Research in Advertising, vol 11, ed. James H. Leigh and Claude R. Martin, Jr. (Ann Arbor, Mich: University of Michigan.   Kotler, P. and Armstrong, G. (2004) Principles of Marketing, (10th edition), Upper Saddle River, NJ: Pearson Education Kotler, P. and Keller, K.L. (2006) Marketing Management, (12th edition), Upper Saddle River, NJ: Pearson Education Mintzberg, H. and Lampel, J. and Kim, J.B. and Ghoshal, S. (2003) The Strategy Process: Concept Contexts Cases (4th edition), published by Pearson Education Inc. Upper Saddle River, New Jersey Porter, M.E. (1980). Competitive Strategy: Techniques for Analysing Industries and Competitors. New York: Free Press Porter, M.E. (1985). Competitive Advantage: Creating and Sustaining Superior Performance. New York: Free Press. Shimp, T. A. (2000) Advertising Promotion: Supplemental Aspects of Integrated Marketing Communications, 5th edn,by Harcourt, Inc. Electronic sources: Superbrands Book 2004 www.red-bull.com www.redbullrampage.com www.bevnet.com/reviews/redbull www.hoovers.com/red-bull www.brandchannel.com www.lanceandeskimo.com/chefelf/bev_lucozade.shtml www.business2000.ie/cases/cases/case4.htm www.begleys.com/stats.html www.thelocalshop.com/default Selling power sep 2004 REFERENCES Kotler, P. and Armstrong, G. (2004) Principles of Marketing, 10th edition. Upper Saddle River, NJ: Pearson Education Kotler, P. and Keller, K.L. (2006) Marketing Management, 12th edition. Upper Saddle River, NJ: Pearson Education Porter, M.E. (1980). Competitive Strategy: Techniques for Analysing Industries and Competitors. New York: Free Press Porter, M.E. (1985). Competitive Advantage: Creating and Sustaining Superior Performance. New York: Free Press. Superbrands Book 2004 Hawkes (1997), Johnson (2001), Newnham (2001) Mintel Energy Stimulant drinks Market Report August 2006 Selling power sep 2004 APPENDIX 1. FIGURE 1:   [Source: Nielsen value share data, MAT to December 27th 2006]. 2. FIGURE: Typical off-trade retail prices of energy and stimulant drinks and pack sizes, (2006). Red Bull Solstis Lucozade Original Energy Purdeys Red Devil Feelfine Tesco Kick Average price  £0.96  £0.90  £0.75  £0.70  £0.90  £1.09  £0.48p Pack size 250ml 250ml 380ml 330ml 250ml 250ml 250ml According to figure 1, Lucozade has been the market leader in the energy drink category with just under 60% value share of the category since its launch. The biggest competitors such as, Red Bull with 27% market share and PowerAde 4.5% market share respectively. In 2003 has also witnessed the introduction of several private label sport and energy drink launches from the major grocers. The rest of the market is made up with a plethora of smaller brands, predominantly operating in the stimulant drinks sector, and distributed via the impulse channel and the on-trade environment. [See figure 2: Typical off-trade retail prices of energy and stimulant drinks and pack sizes, 200 Appendix 2 Posters The Drink That Gives You Wings Even If you are a HERO!!! Tastes Better Than Spinach

Sunday, January 19, 2020

Features of bluetooth technology Essay

The logo for Bluetooth is based on Runes surrounding the legend of Harald Bluetooth. Bluetooth the technology is based on communications central to man’s own personal space. Fundamentally Bluetooth operates within the Industrial, Scientific and Medical (ISM) band at 2. 4 GHz. It is a short-range wireless communication standard defined as cable replacement for a Personal Area Network (PAN) (see â€Å"Bluetooth†. Grolier Encyclopedia of Knowledge, pp. 87-94). Figure 1 is the Bluetooth Logo. A cable replacement standard has been defined because cables limit mobility of the consumer; they are cumbersome to carry around, are easily lost or broken. Often connectors are prone to difficult to diagnose failures; or are proprietary. To counteract these limitations Bluetooth is designed to be light and portable. It can be embedded to take the riggers of physical knocks and shocks. It includes standards and protocols to make it mobile, robust, reliable and not limited to one manufacturer (see â€Å"Bluetooth†. Grolier Encyclopedia of Knowledge, pp. 87-94). The operating band also fits the goals of Bluetooth, imposing requirements as a cable replacement. The cost needs to be comparable with cable. Reductions can be achieved by operating in the licence free 2. 4 GHz ISM band, keeping backward compatibility wherever possible lowers the cost of ownership by avoiding upgrades and having a relaxed radio specification enables single chip integrated circuit solutions. It also needs to be as reliable and resilient as cable and cope with errors and degradation caused by interference. For mobile devices it must be compact, lightweight, low power and easy to use (see â€Å"Bluetooth†. Grolier Encyclopedia of Knowledge, pp. 87-94). A. 1 Frequency Hopping We have addressed the reasons for the Bluetooth without delving into the ‘nuts and bolts’ of the technology to discover how it operates. For the majority of countries the ISM band used by Bluetooth is available from 2. 40-2. 4835 GHz, although some countries impose restrictions. In this band Bluetooth uses Frequency Hopping Spread Spectrum (FHSS) techniques in order to improve its immunity from interference (see J. Bray and C. F. Sturman, Bluetooth: Connect Without Cables†, Prentice Hall). In unrestricted countries the radios hop in pseudo random sequences around all available channels, this equates to 79 RF channels with a channel spacing of 1 MHz. Starting at a base frequency of 2402 MHz then the frequency of the channels, f, can be expressed as: f =2402 + n MHz where, n, is the channel number with an integer value in the range of 0 to 78. In restricted countries a limited frequency hopping schemes with just 23 channels is used and is catered for in the Bluetooth specification. Both hopping schemes have a 1 MHz channel spacing making it possible to design a simple radio interface whereby the baseband only has to specify a channel number and the radio multiplies this up to the appropriate frequency offset (see J. Bray and C. F. Sturman, Bluetooth: Connect Without Cables†, Prentice Hall). In this FHSS scheme there are 1600 hops per second, which is a hop every 625  µs. Part of this hop timing is taken up by the guard time of 220  µs allowing the synthesizer time to settle. The frequency hopping implements time division multiplexing as shown in Figure 2. The basis of the scheme has the Master device transmitting in the first 625 us slot, k, and here the Slave receives. In the next slot k = 1 the Slave is permitted to transmit and the master listens (see J.Bray and C. F. Sturman, Bluetooth: Connect Without Cables†, Prentice Hall). Figure 2: Frequency Hopping, master and slave interact on corresponding slots The radio must be able to retune and stabilise on a new frequency within tight time constraints. This is pushed further when establishing a connection; the hop rate can be shortened to every 312. 5 us. As the radios are constantly hopping to different radio channels, this ensures that packets affected by interference on one channel can be retransmitted on a different frequency channel. To further enhance resilience both ARQ (Automatic Repeat reQuest) and FEC (Forward Error Correction) form part of the specification (see J. Bray and C. F. Sturman, Bluetooth: Connect Without Cables†, Prentice Hall). One drawback with the normal hop sequence is the time taken for production testing. Bluetooth ensures adequate frequency coverage with a test sequence allowing the radios to be tested at a faster rate (see J. Bray and C. F. Sturman, Bluetooth: Connect Without Cables†, Prentice Hall).

Saturday, January 11, 2020

The rain came

Reflection paper of Desiree's baby Madame Valmond and Monsiure found Desiree as a baby and thought that she was a gift from God. When Desiree turned 18, she fell in love with Armand Aubigny. Finally, they got married. When they got their first baby, Armand was not happy with the baby because it was not white. He treated the baby and Desiree like slaves. Then, Desiree decided to go to deserted bayou instead of Valmond ©. Armand, on the other hand, burnt all Desiree's and the babys belongings including the letters. One of the etters was sent from his mother to his father, which he reads.In the letter, his mother thanks to the God that her son will never know that she has mixed blood. Among all characters portrayed in this story, I dislike in Armand Aubigny the most for these reasons. First, he is thoughtless. He tends to be like quick to Judge that the baby was not his. He did not even notice that he was the one who has mixed blood. Second, he is not loyal to his wife. He cheated on her in front of her face by bringing the mistress to his house Just to hurt his wife's feeling. Third, he is racist.According to the story, all of his slaves are all black people, and when his wife got the baby who is not white, he asked her to leave the house with the baby. Fourth, he is aggressive. For example, he burnt all of his wife's and his babys belongings when they left. Last, this character has given me a picture that being racist is basically hurts people's feeling because they are actually innocent about their appearance. What I have importantly learnt from the story is that back in the past of the American society for the people who thought that they were white and found out that hey are partly black, would sometimes commit suicide.I can see that when Desiree thought that she was partly black through her babys look and her mysterious background, she went and disappeared herself in the bayou since she could not get loved from her cruel-racist husband anymore. Therefore, people should not be racist because color does not matter. It is the person inside. We should know that all people are different no matter what they look like. In addition, not one race is better than the other. There are good and bad people in every race. The rain came Reflection paper of Desiree's baby Madame Valmond and Monsiure found Desiree as a baby and thought that she was a gift from God. When Desiree turned 18, she fell in love with Armand Aubigny. Finally, they got married. When they got their first baby, Armand was not happy with the baby because it was not white. He treated the baby and Desiree like slaves. Then, Desiree decided to go to deserted bayou instead of Valmond ©. Armand, on the other hand, burnt all Desiree's and the babys belongings including the letters. One of the etters was sent from his mother to his father, which he reads.In the letter, his mother thanks to the God that her son will never know that she has mixed blood. Among all characters portrayed in this story, I dislike in Armand Aubigny the most for these reasons. First, he is thoughtless. He tends to be like quick to Judge that the baby was not his. He did not even notice that he was the one who has mixed blood. Second, he is not loyal to his wife. He cheated on her in front of her face by bringing the mistress to his house Just to hurt his wife's feeling. Third, he is racist.According to the story, all of his slaves are all black people, and when his wife got the baby who is not white, he asked her to leave the house with the baby. Fourth, he is aggressive. For example, he burnt all of his wife's and his babys belongings when they left. Last, this character has given me a picture that being racist is basically hurts people's feeling because they are actually innocent about their appearance. What I have importantly learnt from the story is that back in the past of the American society for the people who thought that they were white and found out that hey are partly black, would sometimes commit suicide.I can see that when Desiree thought that she was partly black through her babys look and her mysterious background, she went and disappeared herself in the bayou since she could not get loved from her cruel-racist husband anymore. Therefore, people should not be racist because color does not matter. It is the person inside. We should know that all people are different no matter what they look like. In addition, not one race is better than the other. There are good and bad people in every race.

Thursday, January 2, 2020

Hsm 230 Law Profile Paper - 937 Words

HSM Law Profile Paper HSM/230 July 29, 2012 Monique Little-Ebron HSM Law Profile Paper There are federal, state, county, and even tribal laws that have been put into place to protect both the client and the human service worker. Some are more of a guiding tool for human service workers, while some laws are designed to protect the client in a wide variety of ways. The Child Abuse Prevention and Treatment Act (CAPTA) was originally enacted in January 1974 to require agencies to assess, investigate, and provide treatment, and prosecution in order to receive federal funding. To fully understand everything that this law has to offer, we must learn more about it. Possibly the best place to find information on this law,†¦show more content†¦The law also provides Federal Grants to agencies that fall under its guidelines. Many agencies could not exist or be of any benefit to the community without this funding. This law protects children with disabilities, by means that housing that is unique to them be defined with specialized training and eq uipped to do so. Abandoned infants are a unique situation that is not as easy as one would expect to solve. Even though the â€Å"client† is unable to speak for themselves, they still need protection. When dealing with near homeless or homeless families, a human service worker may find they are unsure when to become involved more, which is something that this law will help guide them through. Finally, to protect children all around, it is now apparent that certain jobs that work with children must make their employees subject to background checks. CAPTA will certainly have a heavy impact on human service workers in many ways. This law is actually the beginning basis for child abuse laws in general. Over the years many laws have been designed in similarities to model their own version of CAPTA. Human Service workers will find themselves both enforcing the laws that are under CAPTA, as well as following the rules that are defined under CAPTA. Sometimes, a human service worker may find themselves referring to CAPTA with the client to explain what is required and what is not. For example, if a clientShow MoreRelatedCissp Study Guide67657 Words   |  271 PagesExplanation: Regulatory Security policies are mandated to the organization but it up to them to implement it. Regulatory - This policy is written to ensure that the organization is following standards set by a specific industry and is regulated by law. The policy type is detailed in nature and specific to a type of industry. This is used in financial institutions, health care facilities, and public utilities. - Shon Harris All-in-one CISSP Certification Guide pg 93-94 Pass Any Exam. Any Time